Customers, Companies Allies in Co-creating Value with the Support of Digital Technology and Marketers Want of Greater Levels of Integration in Their Digital Marketing Suite
| Year of publication: |
2014
|
|---|---|
| Authors: | PURCAREA, Theodor Valentin |
| Published in: |
Holistic Marketing Management Journal. - Holistic Marketing Management, ISSN 2247-1189. - Vol. 4.2014, 2, p. 00-05
|
| Publisher: |
Holistic Marketing Management |
| Subject: | editorial |
| Extent: | application/pdf |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10011164222