Customers' purchasing criticality and post-service failure recovery satisfaction and restoration of trust of an online customer segment : an exploratory study
Gul T. Butaney; Vaibhav Shekhar; Bhupin Butaney
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2011
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| Authors: | Butaney, Gul T. ; Shekhar, Vaibhav ; Butaney, Bhupin |
| Published in: |
The journal of current research in global business : JCRGB. - Denver, Colo, ISSN 1050-6292, ZDB-ID 25291002. - Vol. 14.2011, 21, p. 68-74
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009885020