Customized airline offer management : a conceptual architecture
Daniel Schubert, Christa Sys, Rosário Macário
| Year of publication: |
2022
|
|---|---|
| Authors: | Schubert, Daniel ; Sys, Christa ; Macário, Rosário |
| Published in: |
Journal of revenue and pricing management. - Cham : Springer Nature Switzerland AG, ISSN 1477-657X, ZDB-ID 2109274-6. - Vol. 21.2022, 5, p. 553-563
|
| Subject: | Ancillary pricing | Customer segmentation | Dynamic bundling | Dynamic pricing | Machine learning | Offer management | Revenue management | Revenue-Management | Preismanagement | Pricing strategy | Fluggesellschaft | Airline | Beziehungsmarketing | Relationship marketing | Leistungsbündel | Bundling strategy | Künstliche Intelligenz | Artificial intelligence | Preisdifferenzierung | Price discrimination |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41272-021-00358-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013390697