Extent:
288 S
22 cm
Type of publication: Book / Working Paper
Language: German
Notes:
Literaturverz. S. 275 - 284
ISBN: 3-478-24520-6 ; 3-478-24520-7
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001493535