Data strategies for global value chains : hybridization of small and big data in the aftermath of COVID-19
Year of publication: |
2022
|
---|---|
Authors: | Rengarajan, Srinath ; Narayanamurthy, Gopalakrishnan ; Moser, Roger ; Pereira, Vijay |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 144.2022, p. 776-787
|
Subject: | Agri-food | Big data analytics | Decision making | Global value chain | Small data analytics | Uncertainty | Big Data | Big data | Betriebliche Wertschöpfung | Value creation | Coronavirus | KMU | SME | Globale Wertschöpfungskette | Lieferkette | Supply chain | Data Analytics | Data analytics |
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