David Winton award for the best technical paper The dark side of the onion: rethinking the meanings of 'rational' and 'emotional' responses
| Year of publication: |
1993
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|---|---|
| Authors: | Valentine, Virginia ; Evans, Malcolm |
| Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 830185. - Vol. 35.1993, 2, p. 125-144
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