Decision Quicksand: How Trivial Choices Suck Us In
| Year of publication: |
2012
|
|---|---|
| Authors: | Sela, Aner ; Berger, Jonah |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 39.2012, 2, p. 360-371
|