Decoding Job Search Behavior Using Search Volume Data

We investigate job search activity in China by constructing novel job search activity indices based on internet search volumes. These indices correlate positively with countercyclical labor market measures and negatively with procyclical ones. Our results suggest job search behavior is countercyclical, but some groups might differ, as the job search of new graduates tends to be acyclical and that of white collar workers is less countercyclical. We further document that search efforts peak on Mondays and decrease during holidays