Decoding the viewer experience shaped by tourism live streaming : the pathway to commercial success
Fiona Chi, Dan Wang, Sangwon Park and Fengwei Dai
| Year of publication: |
2025
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|---|---|
| Authors: | Chi, Fiona ; Wang, Dan ; Park, Sangwon ; Dai, Fengwei |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 42.2025, 1, p. 65-84
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| Subject: | business life cycle | information technology | online viewer experience | socio-technical lens | synchronized online communication | Tourism live streaming | tourism marketing | use experience | Informationstechnik | Information technology | Tourismus | Tourism | Tourismusmarketing | Tourism marketing | Online-Marketing | Internet marketing | Tourismuswirtschaft | Tourism industry | Internet | Social Web | Social web | Lebenszyklus | Life cycle |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2024.2427163 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015183153