Decoding user interaction dynamics on Facebook fan page : a sentiment mining approach
Shabana Chandrasekaran, Supriya Kumar De
| Year of publication: |
2021
|
|---|---|
| Authors: | Chandrasekaran, Shabana ; De, Supriya Kumar |
| Subject: | Facebook fan page | sentiment mining | social media | user interaction | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Bergbau | Mining | Online-Marketing | Internet marketing | Emotion | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0972150918825078 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012660320