Deconstructing customer satisfaction recipes : a dynamic configurational framework leveraging the power of online reviews in tourism contexts
Year of publication: |
2025
|
---|---|
Authors: | Qin, Yong ; Luo, Chaoguang ; Ngai, Eric W. T. |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 2001580-X. - Vol. 110.2025, Art.-No. 105181, p. 1-31
|
Subject: | Customer satisfaction | Online reviews | Panel fsQCA | Three-factor theory | Tourism contexts | Kundenzufriedenheit | Virales Marketing | Viral marketing | Tourismus | Tourism | Online-Marketing | Internet marketing | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Tourismuswirtschaft | Tourism industry | Online-Handel | Online retailing |
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