Defending customer satisfaction

Examines how an Israeli electronics company has implemented its TQM policy, specifically by placing a priority on customer satisfaction. Profiles the organization′s TQM philosophy and the way in which quality is managed throughout the company. Spotlights the quality management strategy of meeting weekly to discuss quality issues in their line forum, staff forum and corrective action forum.

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Year of publication:	1992
Authors:	Kochan, Anna
Published in:	The TQM Magazine. - MCB UP Ltd, ISSN 1758-6887, ZDB-ID 2024492-7. - Vol. 4.1992, 3
Publisher:	MCB UP Ltd
Subject:	Customer satisfaction \| Defence \| Quality Culture \| Quality programmes \| TQM

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Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/09544789210034428 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10015033289