Definitions of project success in implementation of Customer Relationship Management (CRM) Information Technology (IT) Solutions : perspectives of consultants from India
Hory Sankar Mukerjee and U. Devi Prasad
| Year of publication: |
October-December 2017
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| Authors: | Mukerjee, Hory Sankar ; Prasad, U. Devi |
| Published in: |
South Asian journal of management : SAJM. - Hyderabad : AMDISA, ISSN 0971-5428, ZDB-ID 2446149-0. - Vol. 24.2017, 4, p. 142-157
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| Subject: | Customer Relationship Management (CRM) | India | Information Technology (IT) | Project Success | Beziehungsmarketing | Relationship marketing | Indien | Informationstechnik | Information technology | Projektmanagement | Project management | Erfolgsfaktor | Success factor |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011888111