Demand pull and technology push perspective in technology-based innovations for the points of sale : the retailers evaluation
Eleonora Pantano; Milena Viassone
| Year of publication: |
2014
|
|---|---|
| Authors: | Pantano, Eleonora ; Viassone, Milena |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 21.2014, 1, p. 43-47
|
| Subject: | Retailing | Innovation management | Technology management | Demand pull | Technology acceptance | Innovationsmanagement | Einzelhandel | Retail trade | Innovation | Deutschland | Germany | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010233545