Demographic differences in consumer exploratory tendencies : an empirical examination
Surajit Ghosh Dastidar; Biplab Datta
| Year of publication: |
2009
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|---|---|
| Authors: | Dastidar, Surajit Ghosh ; Datta, Biplab |
| Published in: |
IIMB management review. - Bangalore : IIMB, ZDB-ID 24132536. - Vol. 21.2009, 4, p. 297-312
|
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009894380