Extent: | VI, 82 S. Ill., graph. Darst. 210 mm x 150 mm |
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Series: | Hamburger Schriften zur Marketingforschung. - Baden-Baden : Nomos, ISSN 1430-5429, ZDB-ID 1388600-9. - Vol. 38 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Notes: | Pb. : EUR 19.80 |
ISBN: | 3-86618-014-4 |
Classification: | Marketing ; Neue elektronische Medien |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003247834