Designing and validating customer loyalty construct for the banking sector (evidence from Pakistan)
Naveed Saif, Muhammad Tahir Khan, Irfan Ullah Khan, Muhammad Adnan
| Year of publication: |
2022
|
|---|---|
| Authors: | Saif, Naveed ; Khan, Muhammad Tahir ; Khan, Irfan Ullah ; Adnan, Muhammad |
| Published in: |
International journal of business excellence : IJBEX. - Genève [u.a.] : Inderscience Enterprises, ISSN 1756-0055, ZDB-ID 2471986-9. - Vol. 28.2022, 3, p. 397-418
|
| Subject: | AMOS | banking sector | CFA | confirmatory factor analysis | customer loyalty | customers | Pakistan | Beziehungsmarketing | Relationship marketing | Bank | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Faktorenanalyse | Factor analysis | Privatkundengeschäft | Personal banking | Konsumentenverhalten | Consumer behaviour | Kundenbindung | Customer retention |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBEX.2022.126930 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014234695