Designing for crowdfunding co-creation : how to leverage the potential of backers for product development
Nikolaus Lipusch, Dominik Dellermann, Ulrich Bretschneider, Philipp Ebel, Jan Marco Leimeister
| Year of publication: |
2020
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|---|---|
| Authors: | Lipusch, Nikolaus ; Dellermann, Dominik ; Bretschneider, Ulrich ; Ebel, Philipp ; Leimeister, Jan Marco |
| Published in: |
Business & information systems engineering. - Atlanta, Georgia : AIS, ISSN 1867-0202, ZDB-ID 2478345-6. - Vol. 62.2020, 6, p. 483-499
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| Subject: | Crowdfunding | Co-creation | Design science research | Design experiment | Kundenintegration | Customer integration | Produktgestaltung | Product design | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12599-019-00628-w [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012390349