Despite efficiencies, mergers and acquisitions reduce firm value by hurting customer satisfaction
Nita Umashankar, S. Cem Bahadir, and Sundar Bharadwaj
| Year of publication: |
2022
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|---|---|
| Authors: | Umashankar, Nita ; Bahadir, S. Cem ; Bharadwaj, Sundar |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7185, ZDB-ID 2052318-X. - Vol. 86.2022, 2, p. 66-86
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| Subject: | American Customer Satisfaction Index | attention-based view | board of directors | customer satisfaction | difference-in-differences | marketing in C-suite | mergers and acquisitions (M&As) | upper echelons theory | Übernahme | Takeover | Kundenzufriedenheit | Customer satisfaction | Unternehmenswert | Firm value | Fusion | Merger | Beziehungsmarketing | Relationship marketing | Board of Directors | Board of directors |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/00222429211024255 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013258787