Determinants for enhancing online shopping experience on e-commerce websites
Year of publication: |
2022
|
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Authors: | Joshi, Sujata ; Mohanty, Ritesh ; Shreya Singh |
Published in: |
International journal of public sector performance management : IJPSPM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1741-105X, ZDB-ID 2471977-8. - Vol. 9.2022, 1/2, p. 129-143
|
Subject: | e-commerce websites | online shopping experience | payment experience | product experience | website experience | Online-Handel | Online retailing | Website | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Experiment |
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