DETERMINANTS OF PHYSICIANS' PURCHASE INTENTION FOR INNOVATIVE SERVICES: INTEGRATING PROFESSIONAL CHARACTERISTICS WITH TECHNOLOGY ACCEPTANCE MODEL AND THEORY OF PLANNED BEHAVIOUR
Year of publication: |
2015
|
---|---|
Authors: | KOSTOPOULOS, GIANNIS ; RIZOMYLIOTIS, IOANNIS ; KONSTANTOULAKI, KLEOPATRA |
Published in: |
International Journal of Innovation Management (ijim). - World Scientific Publishing Co. Pte. Ltd., ISSN 1757-5877. - Vol. 19.2015, 02, p. 1550024-1
|
Publisher: |
World Scientific Publishing Co. Pte. Ltd. |
Subject: | Innovative services | TAM model | professional characteristics |
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