Developing logistics value propositions : drawing insights from a disturbed manufacturing solution
Haokun Liu, Laura Purvis, Robert Mason, Peter Wells
| Year of publication: |
2020
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|---|---|
| Authors: | Liu, Haokun ; Purvis, Laura ; Mason, Robert ; Wells, Peter |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 89.2020, p. 517-527
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| Subject: | Innovation | Service-dominant logic | Value proposition | Service ecosystem | Logistics innovation | Service-Dominant Logic | Betriebliche Wertschöpfung | Value creation | Logistik | Logistics | Logistikunternehmen | Logistics provider | B-to-B-Marketing | Business-to-business marketing | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.03.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012291293