Developing new services : incorporating the voice of the customer into strategic service development
Caroline M. Fisher ; James T. Schutta
| Year of publication: |
2003
|
|---|---|
| Authors: | Fisher, Caroline M. ; Schutta, James T. |
| Publisher: |
Milwaukee, Wis. : ASQ Quality Press |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 216 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-87389-585-1 |
| Source: |
Persistent link: https://www.econbiz.de/10004444518