Development and testing of the Consumer Experience Index (CEI)
SeungHyun Kim, JaeMin Cha, Bonnie J. Knutson and Jeffrey A. Beck
| Year of publication: |
2011
|
|---|---|
| Authors: | Kim, Seung Hyun ; Cha, JaeMin ; Knutson, Bonnie J. ; Beck, Jeffrey A. |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 1216397-1. - Vol. 21.2011, 2, p. 112-132
|
| Subject: | Dienstleistungssektor | Service industry | Konsumentenverhalten | Consumer behaviour | Messung | Measurement | Nordamerika | North America |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008988084