Development of loyalty through innovation perceived in services
Djalma Silva Guimaraes Junior, Fagner José Coutinho de Melo, André Philippi Gonzaga de Albuquerque, Eryka Fernanda Miranda Sobral
| Year of publication: |
2022
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|---|---|
| Authors: | Guimaraes Junior, Djalma Silva ; Melo, Fagner José Coutinho de ; Albuquerque, André Philippi Gonzaga de ; Sobral, Eryka Fernanda Miranda |
| Published in: |
International journal of services and operations management : IJSOM. - Genève : Inderscience Enterprises, ISSN 1744-2389, ZDB-ID 2205101-6. - Vol. 43.2022, 4, p. 460-484
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| Subject: | client's satisfaction | customer loyalty | modelling structural equations | perceived innovation | service | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Innovation | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Strukturgleichungsmodell | Structural equation model | Dienstleistungssektor | Service industry | Kundenbindung | Customer retention | Dienstleistung | Services |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJSOM.2020.10036444 [DOI] 10.1504/IJSOM.2022.127463 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014226777