DEVELOPMENT OF RURAL TOURISM THROUGH ENTREPRENEURSHIP

The present paper is addressing the issue of entrepreneurship in rural tourism, identifying its potential to stimulate the rural areas of Romania. Tourism in general and rural tourism in particular are dominated by small business where the spirit of initiative, desire to achieve and the ability to identify market opportunities and to fructify effectively are essential. The Romanian entrepreneurship began to revive after 1989, the efforts initially being shy and the researches carried out indicate that Romanian developer in rural tourism is still optimistic and open to accumulate new knowledge and is interested to develop a business.