Differences between early adopters of disruptive and sustaining innovations
Ronny Reinhardt; Sebastian Gurtner
| Year of publication: |
2015
|
|---|---|
| Authors: | Reinhardt, Ronny ; Gurtner, Sebastian |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 68.2015, 1, p. 137-145
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| Subject: | New product adoption | Consumer innovativeness | Disruptive innovation | Sustaining innovation | Structural equation modeling | Innovation | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Innovationsmanagement | Innovation management | Nachhaltigkeit | Sustainability | Strukturgleichungsmodell | Structural equation model | Disruptive Innovation | Produktentwicklung | New product development | Nachhaltige Entwicklung | Sustainable development | Innovationsakzeptanz | Innovation adoption |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010433156