Differences in the perceived financial risk factors between digital natives in the e-commerce
Richard Fedorko, Veronika Skerhakova, Stela Markova, Radovan Bacík, Lubomir Fejercak
| Year of publication: |
2021
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|---|---|
| Authors: | Fedorko, Richard ; Skerhakova, Veronika ; Markova, Stela ; Fejercak, Lubomir |
| Published in: |
Marketing i menedžment innovacij : m&mi. - Sumy : [Verlag nicht ermittelbar], ISSN 2227-6718, ZDB-ID 2647971-0. - 2021, 4, p. 137-152
|
| Subject: | financial risk | intergenerational analysis | Millennials | online consumer behavior | payment fraud | Post-Millennials | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Finanzrisiko | Financial risk |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.21272/mmi.2021.4-11 [DOI] hdl:11159/6891 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013163079