Differential effects of provider recommendations and consumer reviews in e-commerce transactions : an experimental study
Alexander Benlian, Ryad Titah, and Thomas Hess
| Year of publication: |
2012
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|---|---|
| Authors: | Benlian, Alexander ; Titah, Ryad ; Hess, Thomas |
| Published in: |
Journal of management information systems : JMIS. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0742-1222, ZDB-ID 883127-0. - Vol. 29.2012/13, 1, p. 237-272
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| Subject: | Einzelhandel | Retail trade | Online-Handel | Online retailing | Kaufentscheidung | Purchase decision | Personalisierung | Personalization | Vertrauen | Confidence | Innovationsakzeptanz | Innovation adoption |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009656108