Differentiation versus low cost or differentiation and low cost : a contingency framework
Charles W. L. Hill
| Year of publication: |
1988
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|---|---|
| Authors: | Hill, Charles W. L. |
| Published in: |
The Academy of Management review : AMR. - Valhalla, NY : Academy of Management, ISSN 0363-7425, ZDB-ID 196768-X. - Vol. 13.1988, 3, p. 401-412
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| Subject: | Unternehmensplanung | Corporate planning | Kostenrechnung | Cost accounting | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001068237