Digital influence mercenaries : profits and power through information warfare

James J.F. Forest

"This book examines the rapidly growing industry of "digital influence mercenaries"-shady online marketing firms and entrepreneurs who use online technologies to exploit the uncertainties, fears, and biases of their targets to gain profit and power. Students, researchers, policymakers, and the general public need this book to help them make sense of how and why each of us is being manipulated, and what we can do about it"--

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Year of publication:	[2022]
Authors:	Forest, James J. F.
Publisher:	[2022]: Annapolis, Maryland : Naval Institute Press
Subject:	Online-Marketing \| Internet marketing \| Informationskrieg \| Information warfare
Description of contents:	Table of Contents [gbv.de]

Extent:	xiii, 245 pages
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index
ISBN:	978-1-68247-722-9 ; 978-1-68247-752-6
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012668330