Digital marketing : using the new technologies to get closer to your customers
Will Rowan
| Year of publication: |
2002
|
|---|---|
| Authors: | Rowan, Will |
| Publisher: |
London : Kogan Page |
| Subject: | Marketing | Data processing | Internet marketing | Electronic commerce | Computerunterstütztes Verfahren | Internet | Electronic Commerce |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 246 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7494-3664-6 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: |
Persistent link: https://www.econbiz.de/10004752716