Digital servitization : crossing the perspectives of digitization and servitization
Heiko Gebauer, Marco Paiola, Nicola Saccani, Mario Rapaccini
| Year of publication: |
2021
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|---|---|
| Authors: | Gebauer, Heiko ; Paiola, Marco ; Saccani, Nicola ; Rapaccini, Mario |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 93.2021, p. 382-388
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| Subject: | Digitalisierung | Digitization | Leistungsbündel | Bundling strategy | Geschäftsmodell | Business model | Organisatorischer Wandel | Organizational change |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.05.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012501923