Dilemma of hotel reviews : the role of information processing and validation through metacognition
Year of publication: |
2021
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Authors: | Huang, GuoQiong Ivanka ; Wong, IpKin Anthony ; Law, Rob |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 60.2021, 6, p. 1301-1317
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Subject: | message resistance | metacognition | online review | persuasive message compliance | social commerce intention | Social support | Social Web | Social web | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Kognition | Cognition |
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