Dimensions of public relations : moving beyond traditional public relations models
Bey-Ling Sha
| Year of publication: |
2007
|
|---|---|
| Authors: | Sha, Bey-Ling |
| Published in: |
New media and public relations. - New York, NY : Lang, ISBN 0-8204-8801-1. - 2007, p. 3-25
|
| Subject: | Öffentlichkeitsarbeit | Public relations | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003551313