Direct marketing and distribution : the case of Redbox
Brian A. Vander Schee, Timothy W. Aurand, Jennifer Iacovelli, Jerry Jednoroz, Jeffrey Bergren ...
| Year of publication: |
2012
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|---|---|
| Authors: | Schee, Brian A. Vander ; Aurand, Timothy W. ; Iacovelli, Jennifer ; Jednoroz, Jerry ; Bergren, Jeffrey |
| Published in: |
Journal of the Academy of Business Education : JABE. - Philadelphia, Pa : ABE, ISSN 1528-0721, ZDB-ID 25011777. - Vol. 13.2012, 2, p. 137-149
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| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010117516