Disaster warning response: the effects of different types of personal experience

In this paper, we seek to resolve the conflicting findings in literature about the effect of past hazard experience on response to warning. We find that different definitions of past experience in different studies are at the root of these conflicting findings. We disaggregate past experience into different types, identifying three types of past experiences that are most relevant in terms of affecting response. We test the relevance and importance of these three proposed types of past experience in an empirical context of warnings issued and response to these warning for two cyclonic events in India. We then provide the implications of the most relevant aspects of past hazard experience for emergency managers seeking to improve target audiences’ response to warning. Copyright Springer Science+Business Media B.V. 2012