Disclosure antecedents in an online service context : the role of sensitivity of information
Year of publication: |
2012
|
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Authors: | Mothersbaugh, David L. ; Foxx, William K. ; Beatty, Sharon E. ; Wang, Sijun |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 15.2012, 1, p. 76-98
|
Subject: | Electronic Commerce | E-commerce | Datenschutz | Data protection | Personalisierung | Personalization | Prospect Theory | Prospect theory |
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