Do Adolescents Attend to Warnings in Cigarette Advertising? An Eye-Tracking Approach
Year of publication: |
1994
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Authors: | Krugman, Dean M. ; Fox, Richard J. ; Fletcher, James E. ; Fischer, Paul M. ; Rojas, Tina H. |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 34.1994, 6, p. 39-52
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