Do charities get more when they ask more often? : evidence from a unique field experiment
Year of publication: |
February 2017
|
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Authors: | Donkers, Bas ; Diepen, Merel van ; Franses, Philip Hans |
Published in: |
Journal of behavioral and experimental economics. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2769607-8. - Vol. 66.2017, p. 58-65
|
Subject: | Fundraising | Competition | Direct mailing | Field experiment | Feldforschung | Field research | Experiment | Wohltätigkeit | Charity | Direktmarketing | Direct marketing |
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