Do Company Strategies and Structures Converge in Global Markets? Evidence from the Computer Industry
This note examines isomorphism and diversity in a global industry. We study how the ongoing internationalisation process has affected companies from various regions of the world. Empirical research is focussed on the international computer industry. We find that companies in this sector have become more divergent and that there is little evidence of a process of isomorphism.© 2001 JIBS. Journal of International Business Studies (2001) 32, 347–356
Year of publication: |
2001
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Authors: | Duysters, Geert ; Hagedoorn, John |
Published in: |
Journal of International Business Studies. - Palgrave Macmillan, ISSN 0047-2506. - Vol. 32.2001, 2, p. 347-356
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Publisher: |
Palgrave Macmillan |
Saved in:
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