Do People Prefer to Pass Along Good or Bad News? Valence and Relevance of News as Predictors of Transmission Propensity
Year of publication: |
1996
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Authors: |
Heath, Chip
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Published in: |
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Publisher: |
Elsevier
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Type of publication: | Article
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Source: | |
Persistent link: https://www.econbiz.de/10005430873