Do strategic marketing and social capital really matter in regional clusters? : lessons from an emerging economy of Latin America
Christian Felzensztein; Susan E. Brodt; Eli Gimmon
| Year of publication: |
2014
|
|---|---|
| Authors: | Felzensztein, Christian ; Brodt, Susan E. ; Gimmon, Eli |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 4, p. 498-507
|
| Subject: | Inter-firm cooperation | Regional clusters | Strategic marketing | Social capital | Latin America/Chile | Sozialkapital | Lateinamerika | Latin America | Regionales Cluster | Regional cluster | Unternehmenskooperation | Schwellenländer | Emerging economies | Unternehmensnetzwerk | Business network | Brasilien | Brazil | Strategisches Management | Strategic management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010362085