Do strategy and content matter? : restaurant firms' corporate social responsibility communication on Twitter : a social network theory perspective
Kyong Sik Sung, Chen-Wei (Willie) Tao, Lisa Slevitch
| Year of publication: |
2023
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|---|---|
| Authors: | Sung, Kyong Sik ; Tao, Chen-Wei (Willie) ; Slevitch, Lisa |
| Published in: |
Tourism and hospitality research : THR. - London : Sage Publications, ISSN 1742-9692, ZDB-ID 2094553-X. - Vol. 23.2023, 2, p. 200-212
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| Subject: | behavioral responses | communication strategy | Corporate social responsibility | emotional responses | sentiment analysis | social network theory | Corporate Social Responsibility | Soziales Netzwerk | Social network | Social Web | Social web | Emotion | Kommunikation | Communication | Öffentlichkeitsarbeit | Public relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/14673584221103177 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014293831