Do the roles of switching barriers on customer loyalty vary for different types of hotels?
Year of publication: |
2015
|
---|---|
Authors: | Zhang, Hanqin Qiu ; Ye, Haobin ; Bai, Billy ; Wang, Wei Heng |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 46.2015, p. 89-98
|
Subject: | Switching barriers | Customer satisfaction | Customer loyalty | Hotel industry | Kundenzufriedenheit | Hotellerie | Beziehungsmarketing | Relationship marketing | Mobilkommunikation | Mobile communications | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
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