Does a chatbot's location influence consumer attitude and intentions?
Irene Roozen, Mariet Raedts, Guillaume Waetermans
| Year of publication: |
2024
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| Authors: | Roozen, Irene T. M. ; Raedts, Mariet ; Waetermans, Guillaume |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Geneva : Inderscience Enterprises Limited, ISSN 1741-8100, ZDB-ID 2145038-9. - Vol. 20.2024, 3/4, p. 292-310
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| Subject: | adoption behaviour | chatbot | consumer-firm interaction | Facebook | Facebook messenger | information disclosure | privacy concerns | retailer website | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Datenschutz | Data protection | Website | Online-Marketing | Internet marketing | Innovationsakzeptanz | Innovation adoption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJIMA.2024.139294 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015065540