Does award and origin labeling influence consumers' willingness-to-pay beyond sensory cues? : an experimental auction on improved Philippine tablea (cocoa liquor)
Josefina F. Ballesteros, Joachim J. Schouteten, Angelyn Otilla, Ramona Isabel Ramirez, Xavier Gellynck, Julieta Casaul, Hans De Steur
| Year of publication: |
2023
|
|---|---|
| Authors: | Ballesteros, Josefina F. ; Schouteten, Joachim J. ; Otilla, Angelyn ; Ramirez, Ramona Isabel ; Gellynck, Xavier ; Casaul, Julieta ; Steur, Hans de |
| Published in: |
Journal of behavioral and experimental economics. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2769607-8. - Vol. 102.2023, p. 1-13
|
| Subject: | Award label | Chocolate beverage | Craft chocolate | Experimental auction | Origin label | The Philippines | Philippinen | Philippines | Konsumentenverhalten | Consumer behaviour | Experiment | Zahlungsbereitschaftsanalyse | Willingness to pay | Warenkennzeichnung | Product labelling | Herkunftsbezeichnung | Designation of origin | Auktionstheorie | Auction theory | Auktion | Auction | Kakao | Cocoa |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.socec.2022.101965 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014283898