Does customer sociability matter? : differences in e-quality, e-satisfaction, and e-loyalty between introvert and extravert online banking users
Mohammad A. Ahmad Al-Hawari
| Year of publication: |
2014
|
|---|---|
| Authors: | Al-Hawari, Mohd Ahmad |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 28.2014, 7, p. 538-546
|
| Subject: | E-satisfaction | E-loyalty | Extravers | Introverts | Sociability | Online banking | Electronic Banking | Electronic banking | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Innovationsakzeptanz | Innovation adoption |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010434582