Does external attribution motivate pessimistic consumers to purchase organic cosmetics?
Kumkum Bharti, Fauzia Jabeen, Mohd Sadiq, Farheen Khan
| Year of publication: |
2024
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|---|---|
| Authors: | Bharti, Kumkum ; Jabeen, Fauzia ; Sadiq, Mohd ; Khan, Farheen |
| Published in: |
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC). - [London] : Sage Publishing, ISSN 1839-3349, ZDB-ID 2211477-4. - Vol. 32.2024, 1, p. 19-30
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| Subject: | consumer pessimism | organic cosmetic purchase behaviour | subjective well-being | external attribution | Amazon MTurk | Konsumentenverhalten | Consumer behaviour | Kosmetik | Cosmetics | Kaufmotiv | Consumer motivation | Zufriedenheit | Satisfaction | Bio-Lebensmittel | Organic food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/14413582221127319 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014631522