Does formality matter? : effects of employee clothing formality on consumers' service quality expectations and store image perceptions
Ruoh-nan Yan; Jennifer Yurchisin and Kittichai Watchravesringkan
| Year of publication: |
2011
|
|---|---|
| Authors: | Yan, Ruoh-nan ; Yurchisin, Jennifer ; Watchravesringkan, Kittichai |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 39.2011, 5, p. 346-362
|
| Subject: | Einzelhandel | Retail trade | Verkaufspersonal | Salespeople | Bekleidung | Clothing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Firmenimage | Corporate reputation |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009155492